Top Executives cannot operate effectively without their Assistant

An article in the Daily mail on Tuesday 6th July 2021 today highlighted the evolution of the EA and PA role post Covid. It is true that Covid has accelerated workplace change, probably bringing it forward by as much as 5–10 years.  Larger organisations are re-structuring and it is often the Office Support function that feels the impact and loss of jobs.

However a new dawn is emerging as the rise of the Virtual Assistant has accelerated in the last 10 years, offering flexibility to SMEs and a valuable asset to larger corporations as 'back up' support.  Technological advances are moving so fast that we are all running to catch up - EAs, PAs & Secretaries are the anchor in companies who use their initiative and get to grips with the technology first, and then train everyone else.  

I strongly believe in the value of VAs, EAs, PAs & Secretaries to an organisation - they are the engine room, who ensure the seamless flow of processes and systems, they are agile and flexible whilst remaining calm through pandemics, terrorism, floods, fires and anything else that is thrown at them!  They are worth their wait in gold, they offer overwhelmed Executives who are juggling multiple priorities the space to breathe, reflect, problem solve and make the right decision.  

They will never be eliminated in the workplace, I certainly could not do without mine.  They have moved from 20th century stereotyping to 21st century modernity, coping with every twist and turn in the road whilst smiling serenely and gliding along like a Swan!  

Article Daily Mail: Link here

Author: Rosemary Parr